Reprojeto do contraforte: um caso de aplicação do ecodesign em manufatura calçadista
Stiffener redesign: a case of eco-design application in footwear manufacture
Borchardt, Miriam; Wendt, Marcos Henrique; Sellitto, Miguel Afonso; Pereira, Giancarlo Medeiros
http://dx.doi.org/10.1590/S0103-65132010005000006
Prod, vol.20, n3, p.392-403, 2010
Resumo
O objetivo deste artigo é relatar um caso de reprojeto de um produto existente, o contraforte injetado, focando na minimização do impacto ambiental e na redução de custo do produto final, o calçado esportivo. O estudo de caso ocorreu em empresa de componentes para calçados. Foram analisadas as práticas do ecodesign inseridas no projeto de produto da empresa e o modo como foram operacionalizadas. São discutidos, também, os motivos que levaram a empresa a adotar o ecodesign e as dificuldades e barreiras encontradas. O artigo faz uma revisão sobre ecodesign, apresenta a metodologia de pesquisa e os resultados da investigação. O contraforte reprojetado trouxe, para a empresa fabricante de calçados esportivos, parceira da empresa produtora do componente em estudo, diminuição significativa do uso de adesivos e solventes, além de uma redução de 9,7% no custo-alvo do processo de aplicação do contraforte no cabedal.
Palavras-chave
Ecodesign. Eco-concepção. Sustentabilidade. Contraforte. Calçados.
Abstract
The purpose of this paper is to analyze the application of eco-design in the redesign of a component from the footwear industry, the stiffener. The focus is on a reduction in the environmental impact and in the final cost of sports footwear. The case study took place in a company that produces footwear components. The eco-design practices considered during the product redesign in the company and their implementation were analyzed. We also investigate and discuss the reasons why the company was led to adopt eco-design and the difficulties and barriers encountered by designers in their application. The paper reviews eco-design, describes the research methodology and presents and discusses research findings. The redesigned stiffener brought the footwear assembly company a new manufacturing business partner, and led to a significant reduction in the requirement for adhesives and solvents, and a 9.7% reduction in the target-cost of the application process.
Keywords
Eco-design. Eco-conception. Sustainability. Stiffener. Footwear.
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