The change in the automotive industry - a comparison between Europe, USA, Japan
Shulz, H.
http://dx.doi.org/10.1590/S0103-65131997000100004
Prod, vol.7, n1, p.57-67, 1997
Abstract
There are differences in the automotive industry of Europe, USA and Japan. Based on a study, made by PTW and McKinsey, these differences are pointed out and the fields of weakness and strength are shown.
Keywords
Automotive industry in Europe, USA, Japan